Flatten the AI J-Curve

Enterprise AI Playbook

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Find the right AI project to tackle first. Two questions. One conversation.

The companies that win aren't the ones that move fastest. They're the ones that move first in the right direction. Picking the wrong first project doesn't just waste four weeks — it poisons the well for everything that follows.

— Chapter 3: Stepping Stone Projects
Most executive teams spend weeks debating which AI project to start with — then pick the wrong one anyway. This tool doesn’t pick for you. It gives your team two questions sharp enough to start an argument. Value = Utility ÷ Cost. That’s the whole model. Spin the wheel, read the cards out loud, and see what breaks loose.

Press spin to draw one card from each pile

Your two questions for today's conversation

Utility Card

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Cost Card

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These questions come from the Stepping Stone framework in Flatten the AI J-Curve. Chapter 3 walks through the full project selection process — including what to do when your team can't agree and the clock is running.

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The Executive Blueprint for AI Adoption

Flatten The AI J-Curve

Your Unfair Advantage in the Race to Enterprise Adoption

Launching Spring 2026.